FWD logo

ISSUE 026 - MAY 2025

The future of deal sourcing is here

Finding high-potential companies earlier on requires more than strong networks. The future of deal sourcing lies in combining relationship data with growth signals—helping investment teams identify meaningful signals and act with conviction before opportunities become competitive.

Learn how to expand your pipeline with Affinity Sourcing.

Read now

Was this forwarded to you? Sign up for monthly insights.

Sign up

Snacks

Understanding the data-driven VC landscape

Missing out on outlier investment opportunities can be costly for your fund. See how 230+ VC firms use data and technology to find, screen, and prioritize high-quality deals that would otherwise fall out of scope—and strategies you can use to do the same.

Read now

What startups need to get right about customer success

Affinity’s Co-founder Ray Zhou shared his perspective on why customer success is the final step to finding product-market fit, and how data can help you quickly double down on what works.

Read now

Press Play

Data and network-powered sourcing with MassMutual Ventures

Join us on June 5 for a webinar with Managing Partner Eric Emmons and Partner Charles Svirk from MassMutual Ventures as they share best practices for efficiently sourcing high-quality deals in the current investment landscape. 

Plus, get a closer look at Affinity's new sourcing tool that's helping top firms identify opportunities before competitors. 

Register now

Register now

VOICES FROM THE INDUSTRY

“With its automation capabilities, Affinity does the heavy lifting. Triggers ensure we get the right data at the right time, and reports are automated and have a scheduled delivery. Since implementing these features, we’ve seen a ~60% improvement in data completeness and saved two and a half hours per person each week.”

Kat Nicanorova, Operations Manager, TELUS Global Ventures

Your network is bigger
than you think

Join our weekly demo to see Affinity in action and learn how you can use your network to find, manage, and close more deals.

Register