The leading CRM for venture capital

As you qualify potential deals, you need quick access to insights wherever you're working. Every company profile is automatically enriched with funding history, growth metrics, and firmographic data from trusted sources—Affinity's Chrome and Outlook extensions bring all this data directly to your inbox and browser.

Managing deal flow efficiently means moving quickly on the most promising opportunities. Create custom deal criteria based on parameters like stage and headcount, then use analytics to surface the opportunities that match your strategy.

Missing deal communications or context creates risk when managing deals. Affinity automatically captures all emails, meetings, and attachments, creating a complete history. With AI-powered Deal Assist, you can easily search this history to find exactly what you need.

Winning complex deals requires structured workflows and consistent execution. Create customizable deal stages, set automated reminders for follow-ups, and use pipeline alerts to keep every deal moving forward.

Maintaining consistent, meaningful engagement with LPs is crucial for future fundraising. Track every interaction automatically, customize investor updates, and demonstrate your firm's results with detailed and customizable reporting.

Demonstrating your firm's value to stakeholders requires more than financial metrics. Track portfolio company engagement, quantify your team's support activities, and generate detailed reports that showcase your firm's full impact.