Deal volume in Europe grew by a staggering 37.4% YoY to keep pace with U.S. deals
In 2021 investment bankers sent 3.5% less emails, while they saw an increase in meetings by 19.6%.
Banks closed deals 63% faster, generated 25% more mandates, and nearly doubled the number of potential buyers they spoke to in 2021.
Why our customers love Affinity
“Our database in Salesforce had seven or eight thousand emails in it. When we moved over to Affinity, on day one–after our seamless integration process–our active contacts inventory grew to 17,000.”