Built for private equity

Move on the deal before it reaches auction

Affinity automatically captures every email and calendar interaction, keeps deal and relationship data clean, and shows your team the fastest path to any target, banker, or intermediary.

Affinity deal flow board view with open opportunities grouped by stage
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STRUCTURAL, NOT STAGE-SPECIFIC

Built for the specifics most CRMs miss

Deal-level privacy

Restrict a deal to a per-deal allow list for MNPI and public-to-private processes. Everyone else sees that a deal exists, nothing else.

Affinity portfolio list showing the Restrict opportunity option and a hidden restricted deal

Team-based permissions

Silo notes, files, and lists by fund, strategy, or team. The relationship network stays visible everywhere, so coverage never disappears behind a permissions wall.

Affinity privacy settings for emails and meetings with the Share Subjects Only option selected

Open by default

Affinity’s MCP connects to Claude, ChatGPT, and Snowflake without a custom integration project.

Snowflake, ChatGPT, and Claude logos

THE PLATFORM

The system of action, every layer connected 

Every interaction logged makes the system of record sharper, and the system of action faster.
Here’s how it all works together.

Activity capture
Relationship Intelligence
Purpose-built agents
Open platform
Open platform
Fundraising & exit
Activity capture

Every interaction, captured

Affinity captures every email, meeting, and calendar interaction across your firm automatically. No manual entry, ever.

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Email, calendar, document, and folder icons orbiting on elliptical paths, illustrating automatic data capture
Relationship Intelligence

Your firm's network, visible and actionable

Affinity scores relationship strength from real communication patterns, surfaces the warm path to any decision-maker, and flags what's going quiet before it costs you the deal.

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Contact cards mapping an introduction path from Sandra Ellis through Ryan LeClair to Michelle Wan
Purpose-built agents

Prep the meeting. Log the update. Stay in the deal.

Agents prep your meetings, capture conversations, and write updates back to your pipeline. Built for private capital’s deal lifecycle, not adapted from sales software.

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AI prompt asking to prep for a Monday morning meeting, with calendar, document, email, and folder icons
Open platform

Affinity shows up where your team works

Affinity connects your relationship data to the AI tools your team already uses, like Claude, ChatGPT, or Snowflake, through the best MCP in private capital.

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Affinity logo linked to AI model and data provider integration icons
Open platform

Affinity shows up where your team works

Affinity connects your relationship data to the AI tools your team already uses, like Claude, ChatGPT, or Snowflake, through the best MCP in private capital.

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Affinity logo linked to AI model and data provider integration icons
Open platform

Affinity shows up where your team works

Affinity connects your relationship data to the AI tools your team already uses, like Claude, ChatGPT, or Snowflake, through the best MCP in private capital.

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Affinity logo linked to AI model and data provider integration icons