The 2024 INVESTMENT BENCHMARK REPORT:
EUROPEAN EDITION

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Why read this report?

01

Market trends

Understand how European VC dealmaking activities changed over the past year and what they look like today.

02

Benchmarks of top firms

Learn what differentiates top European VC firms and see how your firm’s activities compare.

03

Practical guidance

Gain actionable insights into adapting your deal strategies to get ahead this year.

introduction

The state of European venture capital

From falling valuations and growing liquidity needs to a decreasing number of active European investors, European venture capital faced a range of challenges in 2023.  

Although the industry has been struggling to reverse a downward trend since the peaks of 2021—with investment down 37% year-over-year—there are signs it’s beginning to thaw.

Total European funding rounds

source: Dealroom

In this context, what can Affinity platform data on 450+ European firms reveal about how VC firms performed last year and the changes they’re making now to recover? How do these trends compare to the practices of ‘top’ VC firms?

Read on for the insights.

European VC investment

source: Dealroom
chapter 01

Engagement benchmarks

Engagement faltered in 2023

All firms showed inconsistent engagement. They were historically quiet mid-year, with 25% fewer emails sent and received QoQ in Q2, followed by a large (+57% QoQ) rebound in Q4.

While top firms followed a similar trend—with less drastic swings—they generated higher overall levels of engagement, sending and receiving 30% more emails than all firms in Q4.

Median number of emails sent and received per user

Why did we see this?

All firms appeared to work harder in Q4 to engage with their connections in the hopes of sourcing new deals after a slow year.

For top firms, engagement closely tracked changes in deal flow—which slowed mid-year but picked up in Q4. Top firms also generated more engagement by virtue of working on more deals throughout the year.

Median number of emails sent and received per user

Engagement is on the rise for all firms in 2024

With a 15% QoQ increase in emails in Q1 2024, all firms are working harder this quarter than in any previous period over the last two years to generate deals.

Engagement for top firms trended down in Q1 2024—with 4% fewer emails sent and received QoQpartly driven by a decrease in new deals at the start of the year. With fewer deals (and slower network growth), top firms had fewer contacts to engage with.

Median number of emails sent and received per user

chapter 02

Changes in network activity

Network growth was inconsistent in 2023

Similar to engagement trends, all firms had large dips in network growth mid-year—25% fewer contacts were added QoQ in Q2. This was followed by a significant (+72% QoQ) rebound in Q4.

Top firms followed a similar trend, but their network growth picked up again in Q4, which saw a 7% increase in new contacts compared to Q1 and a 52% increase compared to Q3.

Median number of contacts added per user

Why did we see this?

Given both network growth and engagement fell mid-year, all firms and top firms likely prioritized existing deal work—as opposed to growing or nurturing their connections. 

With the uptick in network growth and deal flow in Q4, top firms appeared to source deals from new connections instead of their existing network.

All firms are focusing more on outreach in 2024

All firms grew their networks slightly more than top firms in Q1 2024, adding 3% more contacts—appearing to gear up for a more active year.

With an uptick in network growth in Q4 2023 followed by a decrease in growth in Q1 2024, top firms likely shifted their focus to maintaining and strengthening these new network additions as their deal flow picked up in Q4 2023.

Median number of contacts added per user

chapter 03

Deal flow trends

Top firms held the lion's share of deals in 2023

Deal volume consistently decreased for both all firms and top firms from Q1 - Q3, with a rebound in Q4.

While deal volume didn’t fully recover for all firms in Q4, top firms saw a sharp (+86% QoQ) uptick in new deals. Top firms also worked on substantially more deals than all firms throughout the year.

Why did we see this?

While European VC investment fell 18% QoQ in Q4, deal count increased for top firms. Given valuations are decreasing, top firms are likely working on a greater number of smaller sized deals and/or focusing on earlier stage deals, which were smaller in 2023.

Challenging market conditions coupled with the shrinking number of European VCs suggests that investments are getting concentrated with larger, more established firms.

Median number of deals added per firm

Deal volume for 2024 reveals an uncertain picture

With all firms increasing their engagement and outreach in Q4 2023, we may see an uptick in deal volume later this year—73% of firms expected to see more deals in 20241—and there was a sizeable increase of 13% more active founders in Europe in Q1 2024 compared to the year prior 2.

In Q1 2024, deal volume for top firms fell back in line with early 2023 levels (down 22% both YoY and QoQ) after its 2023 year-end peak—making it unclear whether deal volume more broadly will increase the rest of the year.

Median number of deals added per firm

1 Affinity Survey for the 2024 Private capital investment predictions report

2 Live Data Technologies, Data refers to EMEA-based founders only, from Live Data Technologies's sample of 3.4M+ EMEA-based white-collar professionals 

chapter 04

Strategies of top firms

Top firms use data to pivot

The trends in this report reveal three key differences in the dealmaking activities of top firms:

1. Act on data throughout the deal cycle

Of the top 20 firms in this report, 75% have more than 50 employees. Firms of this size are much more likely to analyze more data sources, with 58% using seven or more data sources to evaluate deals. In comparison, 60% of firms with 1-5 employees use three or fewer sources.

Firms can become more data-driven by assessing their data needs, experimenting with tools, and identifying where data is most impactful in their value chains.

US-based VC firms are paving the way on this, with Live Data Technologies research showing an increase in data and engineering headcount by 9.8% between Q1 2023 and Q1 2024. In contrast, this type of technical headcount declined in Europe by 1.8% over the same period. EU firms that can invest have the opportunity to get ahead of their peers and secure a data-driven future2.

2. Adapt strategies quickly

After a mid-year dip in deal flow, top firms pivoted from reinforcing their existing connections to prioritizing network growth (+53% QoQ)—which appeared to pay off, with an 86% uptick in deal volume in Q4 2023.

By monitoring changes in key metrics like network activity, deal success rates, and time-to-close, top firms can quantify what is or isn’t working and quickly change their strategies.

3. Focus on network growth

While 33% of investors expect more than half of their deals to come from their existing connections in 2024, outreach has its place—especially given the significant increase (up 13% YoY in Q1 2024) of founders active in Europe.

Investing in new relationships paid off for top firms, who appeared to garner success in Q4 2023 by growing their networks.

of dealmakers expect over half of their deals to come from their existing network in 2024

source: Affinity's 2024 Private capital investment predictions report

2 Live Data Technologies, Data refers to EMEA-based founders only, from Live Data Technologies's sample of 3.4M+ EMEA-based white-collar professionals 

chapter 05

Looking ahead

Affinity platform data presents a mixed outlook for venture capital.

Despite a deal surge for top firms at the end of last year, deal flow across the board has been trending down since 2022. It appears that even top firms are struggling to reach median deal volumes from before 2021.

To navigate uncertain macroeconomic conditions, VCs will have to adhere to the fundamentals of the relationship-driven industry and using data to understand where and how to course correct when existing strategies aren’t paying off. It will also be crucial to take whatever downtime is offered to invest and innovate in technologies that make them more efficient and agile.

“There's an increase in the amount of data people are using, and the amount of time it takes to research. So having a more valuable tech stack and improving tech stack from an operational standpoint is key.”

Sophie Winwood
Operating Partner at Foxe Capital
source
Open quote icon

“With Affinity, we are able to properly track and process 10,000 opportunities per year, ensuring leads don’t get stuck somewhere in limbo and the right responses are sent to founders or fellow VCs that forwarded those leads.”

Lukas Huber
Product & Tech Manager Speedinvest
source
Lukas Huber, Product & Tech Manager at Speedinvest

Elevate your dealmaking with Affinity

Affinity combines AI, automation, and deal data to streamline sourcing, portfolio support, fundraising activities, and relationship management.

With Affinity, you can: 

  • Make more data-driven decisions: Find deals that match your fund’s thesis with data enrichment, AI-driven industry insights, and relationship intelligence.
  • Grow your network: Use relationship insights to generate more warm introductions, which can help close deals 25% faster.
  • Communicate more effectively: Reduce crossed wires with complete engagement histories and deal visibility through automated data capture.
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About our data

The top firms cited in this report are defined by Dealroom in their EMEA rankings as:

A ranking of venture capital investors, based anywhere, investing in companies anywhere, and at any stage.

The ranking looks at how successful investors are at picking startups that go on to big outcomes – primarily looking at unicorns and future unicorns (companies valued $250M-$1B). Investments are weighted by the stage at which firms invest in the most successful companies, with the aim of creating insights from a level playing field, e.g. most points for backing a unicorn at Seed, then Series A and so on.”

For analysis purposes, we have extracted the list’s top 20 Affinity customers from our data set of more than 450 European VC firm customers, and we refer to these as “top firms.”

The platform data displayed in this report represents dealmaking trends across the top 20 compared with all firms. The data is aggregated and anonymized and we have used median figures to provide an accurate picture of how the market has evolved on a quarterly basis from the beginning of 2022 until the end of the first quarter of 2024.

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